These days, the weather in China seemed a bit cloudy for the world famous fruit brand...
Dispute about the ‘iPad’ name
First, there was Proview, the Chinese company of media devices that claimed it owned the rights to the ‘iPad’ name in the Chinese market as they registered it back in 2000. However, Apple said it acquired the worldwide rights in 2009. To settle this, two weeks ago, Apple agreed to pay $60m to Proview and, hence, bought the global rights to the ‘iPad’ name for good.
Dispute about the ‘Snow Leopard’ name
There was also Jiangsu Xuebao, a chemistry company that bought the rights for the brand ‘Xuebao’ in China in 2000.
Xuebao? What’s the deal with Apple? Have you lost your mind?
Did you know that ‘Xuebao’ means ‘Snow Leopard’ in Chinese? You must have recognized the name of the OS (Mac OS X 10.6) of Apple. That’s why Xuebao decided to sue the Californian company. Still they sold their OS in China under the name ‘Snow Leopard’ even if in 2008, the China Patent & Trademark office rejected the request of Apple to buy the name ‘Xuebao’. That one got solved at the court of Shanghai Pudong last Tuesday : Since Apple never sold its product under its Chinese name, there was nothing to worry about.
Dispute about the Siri technology
And you can throw another one on the pile: Lately, another Chinese company named Zhi Zhen internet technology claimed that Siri, Apple’s digital voice assistant, infringes on their Xiao i Robot. Since the announcement of Apple adding Mandarin and Cantonese to Siri, Zhi Zhen seems afraid it might cause infringement to its software.
And this is only in China? O_o
Yes! There is also a bigger problem for the apple brand with an American company called Noise Free Wireless that accuses them (not us!) to have stolen its noise cancelation technology.
Anyway those cases might be a danger for Apple as others Chinese brands might follow the trend and sue them for any kind of infringement … as long as it works!
So far, the firm settles its disputes with money. China is a very important market for Apple and they don’t want to lose its precious time with long trials. It’s time to settle down there and for good!
However, the ‘fat’ years are probably not over!
Opening of a new Apple Store in China?
Have you heard of a rumor about the opening of the biggest Apple Store in the world? Well, according to a few sources (not especially good ones, but still), it might takes place in Dalian, China.
You must know that there are only 6 Apple stores in China even though it’s the biggest market in the world. Those stores have some of the best results in the world but it feels like China misses Apple in so many places.
Opening of a new market for iPhones in China?
Then Apple and China Mobile (the world’s biggest mobile phone network that owns about 67% of the Chinese market shares) are apparently ‘in talks’ to offer China Mobile’s customers an iPhone. Its rivals, China Telecom and China Unicom, are already including this possibility in their currents offers.
Even though the iPhone is not an official product of China Mobile, it’s estimated that 15 million of the company’s customers are already iPhone users, according to BBC. If these ‘talks’ went to a good end, Apple might infiltrate a huuuuuuuge market.
However, it seems that it’s more a problem of technology and compatibility. China Mobile’s network does not support the iPhone yet, for technical reasons everyone might not understand...
Who said me?
Anyway the iPhone operated by China Mobile will be released soon but it’s more likely, we’ll have to wait until the 4G network is really working in China. Question is: how long?
Google won’t be the default search-engine in Safari anymore… At least in China!
Last (but definitely not least) is that iOS6 will be released in China with a couple unexpected things. The first one, I told you about it earlier : Siri will speak Chinese (Mandarin and Cantonese so far)! The second one (and the most important one as I work for a SEO company) is that Baidu will now be the default search-engine in Safari! Ouch for Google…
Drupal meetups are open to anyone interested in discussing about the worldwide well-known free and open-source CMS (Content Management System).
The idea is to share knowledge and experience about Drupal and build a larger community in China.
The event will be divided into 4 parts: an introduction, a few lighting rounds (short topics), 2 presentations (including Commerce Alipay integration), and a networking session (job openings, open-discussions, etc.).
Further meetups will follow on the Wednesday evening of every month.
More info & registration: http://groups.drupal.org/node/206793
Drupal in brief:
- Created in 2001 by Dries Buytaert
- 1% of all websites in the world are powered by Drupal
- 14,000+ modules available to add features to your website
- 15,000+ developers use Drupal (including ours!).
Here comes year 2012, and the time to look back at 2011 in order to check the most popular articles of our blog. In case you didn’t read all of our blog posts, here is a recap of our 12 most read SEO blog posts in 2011:
An article summarizing everything we previously wrote on how to optimize your website for China’s leading search engine. We give you free Baidu tips and ranking tools, but also advice on how to submit your website to Baidu index and optimize your Chinese URLs. More SEO tips.
2. SEO Jokes
One of our funniest blog posts. Who said Internet professionals don’t have any sense of humor?
A very interesting blog post emphasizing why choosing the right domain extension is crucial for your website rankings.
I really like this article. Many companies offer search engine optimization services, and it may be tough to make a choice among them. However, this article gives you clear advice on how to detect bullshit ones and helps you select the right agency to work with.
I really like this kind of articles where many useful (and free) optimizing tools are presented. Here they help you check your backlinks. More SEO tools.
We usually talk about optimizing your website. What about optimizing your mobile apps?
I think the article title is quite explicit :)
Similar to the previous article, but this time for Mozilla Firefox browser.
9. SEM vs. SEO
The blog post presents situations when SEM is a better choice than SEO. Yes, it happens sometimes!
Most websites are NOT optimized for search engines. Here is a recap of the 10 most common mistakes and advice on how to avoid them.
In case you still don’t have any Google Page for your business, the article gives you plenty of good reasons to think of starting one.
12. Google +1 Button
Why adding a Google +1 button on your site is a good idea, and can actually help you improve your rankings!
Bonus: SEO & Web Design Shanghai
As you may already now, THEM opened an office in Shanghai in 2011 in addition to our main office in Beijing. If you have any web projects you want to talk about, I’d be glad to meet you in Shanghai and discuss about your website and SEO needs.
On behalf of our team, I wish you a happy new year full of great rankings!
What is Startup Weekend?
Founded in the US, Startup Weekend is a non-for-profit organization promoting entrepreneurship.
Startup weekend events consist of gathering people and making them focus on an idea, so they can strive to transform it into a credible business.
Nearly 300 startup weekends have been organized over the world since 2007, leading to create more than 2,400 start-ups.
Shanghai Startup Weekend
During 54 hours, more than 40 candidates coming from several countries, including China, US, France, met in Shanghai to develop a commercial case. All had something to bring to their team, for example, some were specialized in web development, graphic design, SEO, or SEM.
Shanghai Startup Weekend prized two teams: Taximate, a mobile application used to share a taxi with people nearby, and Fakespotting, a website enabling users to share photos and opinions about possible fake products.
This Startup Weekend was the first English edition held in Shanghai. A Chinese edition took place in July, and another will follow from November 18th to 20th.
As you may have read on our SEO blog, many Chinese Internet companies have been growing very fast in the past few years.
THEM has also been growing recently, and we are glad to announce that we have expanded our presence in China: we have indeed just opened a new office in Shanghai!
We are ready for new challenges. Are you located in Shanghai? We look forward to discussing your needs with you. Let us meet and talk about your projects!
For any question, query or quote, please contact THEM (actually us!) by filling the form (do not forget to include your website if you have one). Our team will get back to you very quickly by email or telephone.
THEM Office in Shanghai
Address: Bo Hong Building, room 1801, 18th floor, 495 Jiangning lu (near Kanding lu), Shanghai, China
Phone: +86 138 1820 2310
THEM Office in Beijing
Address: Zhongyu Plaza, room 1505, 15th floor, A6 Gongti Beilu, Beijing, China
Phone: +86 136 2135 7020
By the way, do you know our SEO for China blog? If not, do not hesitate to have a look at it, and share your thoughts ;)
We share some SEO tips that can help you to optimize your website and improve your website ranking on major search engines like Google, Baidu, and Bing. If you already have a website, you can try our Google Baidu ranking tool.
Read more about our SEO services.