china

Google executives said 99.9% chances to close google.cn

14
Mar
google china

it appears that google is seriously closing down in china. executives there said there is 99.9% chance to pull out.

the search engine scene is going to be deeply changed here :

1) baidu is definitly going to gain market shares.

2) bing is probably going to gain market share too, because when chinese people look for something outside of china, they don't use baidu, they use google, because it's foreigner too.... i guess now they will use bing a bit more. specially because microsoft made it clear they were not leaving china.

3) google.cn close down, but not google.com. everyone can use google.com here in china, the question is : are the authorities going to block it now google made them lose face... that's an open question, and it's very hard to find an awnser.

well, it's no surprise google is closing down as i pointed out here, their quest was hopeless.

SEO for Baidu is definitly going to be more important now.  so read this article about baidu search engine optimization ;o)

The true reason why Google is leaving China?

12
Mar
google analytics stats bounce rate too high, time on site = 0 second!

 

Ok, I know what they said. They protect human rights and other stuff. But, how come they do it suddenly, they had to follow the government rules since the beginning right, so why do they complain now?

Oh I know, some accounts were hacked! Come on, it’s GOOGLE, every day thousands (or more) of people are trying to hack accounts. It’s bad, but it’s not new.

I have another theory, and I would bet a lot that I am right. Google, the giant, has a weakness that was forgotten, but that the Chinese environment cruelly reminds them.

THEY HAVE ONLY ONE SOURCE OF REVENUES: Adwords. if you attack this one, you attack the heart of their revenue sources.

I know they have few others, but they earn no money, like google apps and so on. That is small money in their turnover.

Click Fraud

What’s going on is that they suffer MASSIVE click frauds. I manage many adwords accounts, and you can see it clearly. When a campaign in china has 99,9% of people who stayed in average less than 0.0 seconds !!!

We can check it by using… google analytics. Or any other live website statistics tool like woopra, clickit or statcounter. To make it clear, they sell advertising to people, and then computers (and not humans) click on the links, make google clients pay, while no one (human) visited the website.

Money lost in the East and the West

Now imagine if everyone in the west learns about it, this will end up in lowering the trust clients have in google to bring them business, and google will lose advertising budgets for their adwords!! Even in the west, where they probably don’t have to face the same problem, people will lower their adwords budgets. This means millions of dollars lost for google.

Money back Warranty?

Actually, it’s even worse than that. How can they give the money back (I know they would, they are not trying to steal) to their clients, while they cannot make the difference between a real visitor, who clicked, and a computer…

Let it be known : baidu, google Chinese competitor, suffers the same syndroms, we managed also campaigns for baidu, but they have the same problem. 99,9% of visitors staying less than zero second, no one asking to chat on the website, etc.

To let you know, we manage adwords campaigns around the world, and there is only in china that we have to suffer these attacks.

Critique of Pure Unreason

To me, that is why Google is threatening to leave. Because they are on the verge of losing millions and millions of dollars. I would be google CEO, I would also leave the place instead of jeopardizing my main markets.

Of Course, they cannot say : you know what, we cannot give our clients their money back, and that’s why we are leaving.  

Last time they spoke about the click fraud, it was only AFTER they could find out which computers were involved, and thus, they could charge their clients honestly. This time, the technology used by those who attack them is a bit trickier I guess, and time came for google to solve the problem differently.

They spoke about cyber attacks; they just weren’t clear about “what kind” of cyber attacks it actually was…

 

Come on techcrunch crew, go interview some people at Mountain View, and  let it be known.

Motorola searches with Bing in China

12
Mar
Bing and Motorola in China

For anyone living in China is not a secret that cell phones market is huge. Around every corner it is possible to see people with brand new cell phones, Smartphone advertisements and new models every week. Well, Microsoft noticed this.

Bing in Smartphones

Microsoft made a deal with the cell phone manufacturer Motorola to have Bing as their default Search Engine in their Smartphones. Motorola will "deploy Bing services on Motorola devices powered by Android." They will also have a widget to boost search, which means that most searches done from Motorola phones will be powered by Bing's algorithm.

Motorola says that "Search and Maps capabilities through Microsoft will initially be available in China, starting in Q1 2010, through either pre-load or over-the-air updates for (Andriod based) devices already in market."

Implications for SEO?

It depends on your audience and objectives of you website:

  • Do you want people to find you trough their phones?
  • Is there an interesting opportunity that comes from the mobile market?
  • Do you want to be promoted on a local environment?

If you said yes to the previous questions, think of this:

  • Optimize your local searches in Bing. If people are looking for "Web development company in Beijing" using Bing, what will they find? We know Bing loves keyword rich domains and URLs.
  • Try to for search yourself using Bing Maps! Are you there? If not, look at which are the first results and what are they doing to rank well on Beijing and Shanghai maps?
  • How does you site looks in a Smartphone? Think of getting low page load times, good JavaScript degradation and CSS style adapted for mobile phones.

More and more searches will come from phones in China, especially those for local things, so get ready to <strong>SEO for Bing</strong> and develop good websites for mobile devices!

Domain Names Statistics

25
Feb
domain name extensions

There are 192 millions sold domain names in the world. which means 15 millions more than at the end of 2008.
so we will probably reach the 200 millions this year in 2010.

the .com is the king of domain names, with 84 millions, but the contry extensions are increasing faster.

The chinese domain names for example, the famous .cn is increasing by 467% in one year!

The first european one is the german one (.de) with 13 millinos, the french one has 1.6 millions.

The .com has increased by 7% in 2009.

The first domain name ever sold was symbolics.com, the 15 march 1985.

The .net is the forth most sold domain, after the .com, .cn (china), .de (germany).
 

Google.cn in China is now G.cn!

21
Jan
google china advertising offline for its g.cn new web address

 Google china, while might still be leaving, is now advertising offline and online for its new web address G.cn

go on, just try this google new chinese url by clicking here g.cn

It's actually just a redirection 301 to this address http://www.google.cn/webhp?source=g_cn

As you can see, there is a source tag at the end of the address so that the google guys eventually know how many people are using g.cn and how many are still using google.cn, that let's them see two things :

1) If their advertising is efficient, to make people aware of g.cn

2) If the new address is used, because people might still type google.cn thanks to old habits.

Google, don't do Evil

What I also noticed is that they advertise on... their homepage. Wasn't that the sacred page of google, free of advertising, sometimes even free of everything.

And they do it in a very suprising way. Offline, they use buses, which is totally ok. but Online, They use a kind of subliminal advertising: when you reach their homepage, you see a big G.cn for less than half a second! People around me had it and didn't even notice it, because it disappears in the blink of an eye.

What the hell is going on at google china?

 

ps: thanks to cedric from pharos education for the picture. And Guys, if you have a camera and picture something interesting, feel free contacting me!

pps: those of you who tried g.com, well, it doesn't work, i tried it too ;o)

QQ, the Chinese IM is Targeting the Foreigners in China. Interview

18
Jan
qq international

Interview by THEM of marc violo, who is in charge of the development of QQI among foreigners in China, for the Chinese Instant Messenger Leader Tencent.

1) Can you explain what is the english version of qq (qqi)? is it the same plateform as the chinese qq? can we communicate with chinese qq?

QQ International goes far beyond the previous English versions of QQ (QQ2009) which have been launched in the past. We’re developing a great community project which started by the launch of an IM (instant messenger) but has many more social and informative perspectives to it, both online and offline.

This IM integrates the usual chat functions, but also offers many integrated applications which have one goal: providing all the information and tools foreigners might need when living in China. Applications can be internally developed (weather, clock, translator apps) or by partners (CityWeekend, ChinesePod, ChinaDaily, ICS …), and our aim is to provide the widest variety of apps possible.

When registering on QQ International (www.imqq.com), you are given a QQ number which is totally compatible with the other 500 million active QQ accounts. We want to offer a way for foreigners living in China to connect and share with Chinese English speakers, while enjoying a panel of useful daily tools.

2) Do you think of translating it to other languages to extend its use by foreigners?

The Beta3 version is under development (released early February) and will allow users to select among English, Japanese and French to use QQ International. It’s only a start, we’ll be developing more languages in the upcoming year.

3) who do you target with this new product, foreigners in china, or the western world?

We target all foreigners living in China or having a connection with China, might it be for business or personal reasons. All of them have something to gain from QQ international; might it be to constantly stay connected to their very valuable Chinese network and expanding it by meeting people of similar interest, of various nationalities on the platform, or by using the available applications.

4) what are the advantages of qq as compared to other IM like msn, gtalk, etc.?

The first one is that we are a China focused community tool for foreigners; all QQ International developments are made in order to provide more useful features to people living the Chinese adventure, trying to reach and exceed foreigner’s expectations and user experience when it comes to such web related community platforms.

The second one is the number of users people can connect to. QQ numbers or ids are part of the Chinese modern lifestyle and despising them would just cut someone off a large chunk of the Chinese population. One other major advantage is that QQ International goes beyond a simple IM, it will soon release a very complete information platform, other web community services (which we’ll keep in the dark for now), and various off-line events of different scale in different cities of China. The idea behind the QQ International community is to meet online and pursue your experience offline, or the other way around.

5) what is the strategy of qq to grab market shares in the west?

We’re not looking at expanding QQ International outside of China in the short or medium term. We have only one goal which is to be present in every foreign mind living or travelling in China. Basically, when a non-Chinese arrives in China, the first thing he should be told by his peers is “Just connect to QQ International, you’ll have all the information you need and you’ll meet loads of other foreign and Chinese people!”.

6) will qq turn into a true global company by having offices in europe? the usa?

Hard to say for now. I know Tencent started his international venture with online gaming with offices in Boston and San Francisco, but for QQ or QQ International, we’ll have to wait and see.

7) how many qqi users do you have now? how many do you think you will have in the future?

Three month after its official launch we have close to 50,000 daily unique users. There’s no limit to the number of users we think of having in the next couple of years. It can easily extend its reach naturally to other Asian countries or as I previously mentioned, to the increasing number of people in the world who need to stay connected with China.

8) can you introduce yourself Marc Violo?

marc violo shanghai flashmob

I’m a French native with an international background, having lived in countries as diverse as India, Germany or the United states. I’ve been working for 2 years in China in business consulting with a web focus to it and enjoying my experience and encounters here a lot. I joined Tencent as a Product Manager specifically to lead the development of QQ International and to represent its associated values to all partners and people we deal with.

9) what are you going to adapt to westerners? what are the cultural differences you can point out in the use of qq?

The chat experience is indeed completely different from a Chinese perspective compared to a western one. We emphasize the aspect of easy access to useful content and customizable applications. We also recommend groups created by or for foreigners, such as “English People in China”, for them to gather and exchange on similar interest topics. Westerners need to be accompanied in their chat experience when it involves meeting new people online, whereas it is very frequently observed in the modern Chinese web culture. The information portal (www.imqq.com) will also be one of the breakthrough of this community project, as it will mix China focused news, events and listings as well as language tips, QQ groups and more; unique in China.

10) Do you fear to be blocked in the west because you are chinese?

I’ve honestly not asked myself that question so far, but the first thing that comes to my mind is that I’ve rarely seen any site or community platform blocked in the west, so I really don’t see a reason why the fact of being Chinese could be an issue.

 

* THEM guess : this might be qq's first step... to the west! using the foreigners in china to start the "going west strategy", appear as an excellent idea to me.

-- to download QQ International, just click here -- 

 

THEM is the founder of "Internet in China" group on QQI, just join us with the number ( 95471836 ). see you soon on qqi.

Google advertising offline... in China!

18
Jan
google china advertising offline

 oddly enough, I was in a bus saturday in beijing when i saw another bus advertising for google maps! 

A bit weird when you know that google has big chances to leave china. That probably means that people at google china didn't know about google closing down its beijing offices. well...

thanks tim for jumping on your camera when i was shouting to take the picture ;o)

 

No More Overseas Registrars for Chinese Domain Names .CN

14
Jan

Every day is full of suprises nowadays in China. Yesterday google threatend to leave china, and today we learned you can only buy chinese domain names (.cn) through a chinese registrar*. the China National Network Information Center CNNIC decided so...

1) Overseas registrars will be kind of angry to have this business taken away without further notice!

2) The ICANN will be angry, because don't forget that the chinese government controls the .CN... because the root database in the states allows them to. the ICANN

3) Most part of registrars within China don't have an english interface of their website... not speaking about an english speaking support service.

No worries, if you baught already your .cn through your overseas registrar before, you still can manage it through that company. It's just that you won't be able to buy new ones...

 thanks to buzz and the city for the info ;o)

* a registrar is a company that has the accreditation to sell you domain names.

 

Google China is Closing!

13
Jan
google china
google logo

google china is closing, which means no more google.cn ! crazy! yes but true.

google is doing it officially for protecting users information, but they give in depth explanations here :

googleblog.blogspot.com/2010/01/new-approach-to-china.html

(i just put the address and not the link because i don't want this blog to be blocked, but you can copy the address and go read if you want to learn more, this website is blocked in china though).

Yes, i know, they said they will close ONLY if they cannot provide uncensored results, but the chinese government is not going to allow that, for sure. (anyone who lived in china knows that :)

"we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China."

So, that means google china WILL close.

1) This will increase baidu market shares, for sure.

2) Some people who used to use google.cn will use... google.com, yes, that's the point, other google's around the globe are NOT blocked in china.

google has a market share of 20% here in china, that makes them second after baidu. The move is certainly going to make them lose money... but, this will improve their image outside china (USA and Europe), because it's a kind of going back to their "don't do evil" motto.

 

Will I still be able to search in Chinese?

yes, of course, you can use chinese on any google around the globe, and any language actually. you can search in chinese in google.com

or you can search in french on google new zeland, that won't change.

It's just that the search results are not the same, if you type nihao (in chinese characters) in google.com and google.cn, the google.cn results are adapted to a chinese audience. if you type "rent appartment" in google.co.uk, you want a UK website, if you type it in google.us, you want a USA website.

 

The real question now is: Why are they closing down google china? Is it only the reason they gave? Hard to tell...

what will THEM do?(THEM is our SEO company by the way :), as always, we will adapt...

 

to read more about Google closing in China it :

- Google May Close China Site After 'Highly Sophisticated' Attack

- Google China post in the Guardian

- the article on wired about the chinese google

Twitter, SEO and China

21
Sep
Google search for twitter seochina

If used appropriately Twitter can generate some seriously good traffic to your website, there are tons of posts about how to do this on the web. Have you tried searching for site:twitter.com in Google recently? You get 137 million search results.

Let's see the case of our favorite company, them.pro. In a Google search, our twitter account, twitter.com/seochina (search it), almost every tweet appears, and in the search: "SEO China" it gets the 14th position. We are getting backlinks not only to our website but to our tweets! Bottom line, "tweeting" works.

Google search for seo china

It is a cheap and easy way to generate traffic from anywhere in the world… but how about China? Just like Facebook and Youtube, Twitter is blocked in the whole country. Before it was blocked, Twitter was becoming a popular service in China and many Chinese were using it on daily basis. Now, similar (clone) services like jiwai.de and t.sina.com.cn are there to fill up the space Twitter left.

So can we still use Twitter? Of course! It is still possible to tweet in China without much hassle… we use ping.fm and our followers are still subscribing from in and out of China. The effort is not lost, our advice is, even in China, tweet, tweet, tweet…