Hacene's blog

As you know, we manage a lot of campaigns in many different languages. Therefore, we wanted to conduct a study of quality scores to determine how to decrease the cost of acquisitions for our clients. We already knew that price is part of the adwords algorithm. However, what we didn’t know was that it had such a huge impact on the quality score.

People often ask me this question – and often when they don’t, they should. When do I advise my clients to use SEM given that ours is obviously an SEO company, specializing in bringing cheaper and thus more profitable traffic to our customers’ websites?

I have tried to include all the cases in which SEM is a better choice than SEO below. Please feel free to add any points I may have missed.

1-    Short-term event:

Google released its +1 button. Basically, when someone likes you, he/she clicks on the button to show their appreciation.
it means that google will have access to millions of people’s  vote (a bit like the facebook “like” button).

What is google going to do with this piece of information?
Well, they included it in their rankings algorithm to know where to show your website when someone searches for what your website deals with.
To which extend?

1)    They tell you they garantee ranking number 1.

a.    That’s a lie, the search engine decides, not him/her. So why is he/she saying that? Because they think they have “good chances” to succed, and beside you’ll have to pay way before you can check the results, so they have no risk. You pay, and if they don’t succed, then you paid for a little while at least.

ok. I was working, and I had a small pause during which I thought of writing SEO jokes. If you don't laugh, it means you're not an SEO, or I am not funny... or both.

What should you understand if an seo expert asks you for a date?
that he needs a backlink.

Why seo's are always excited to take the elevator down a building?
because they improve their rankings (9...8...7......1)

Why people like chatting with seo pro's?
because they dofollow you...

What's the first thing an seo would comment after watching a movie?
the title

Do you know that Gmail uses your information to display ads promoting your competitors? I know that can sound weird but let me explain about what I discovered.

Gmail displays ads relevant to your interests

A prospect used his personal email address to send me a message. He was asking me for more information about our web design and SEO services. Nothing amazing here. Yet, when I read his message in my Gmail inbox, I saw ads related to LED companies.

I know, you’re going to say : taobao is the equivalent of ebay, while baidu is a search engine, so why the hell should they compete?
Well, let me explain some facts :

Taobao does not want Baidu on its site

How do I know that? Actually by reading the robots.txt file, which is the file that tells search engines what they are allowed to index, and what they are NOT allowed to. Taobao tells baidu not to index a single page of its website with this command :

User-agent: Baiduspider
Disallow: /
User-agent: baiduspider
Disallow: /

check it your self : http://www.taobao.com/robots.txt

you want to know what google services are available in china, or which google services are blocked, very easy.

google has a day to day function for that, you just have to follow this link at google mailand china services

Well, you can use this service until this page is blocked too :)