Twitter, SEO and China
If used appropriately Twitter can generate some seriously good traffic to your website, there are tons of posts about how to do this on the web. Have you tried searching for site:twitter.com in Google recently? You get 137 million search results.
Let's see the case of our favorite company, them.pro. In a Google search, our twitter account, twitter.com/seochina (search it), almost every tweet appears, and in the search: "SEO China" it gets the 14th position. We are getting backlinks not only to our website but to our tweets! Bottom line, "tweeting" works.
It is a cheap and easy way to generate traffic from anywhere in the world… but how about China? Just like Facebook and Youtube, Twitter is blocked in the whole country. Before it was blocked, Twitter was becoming a popular service in China and many Chinese were using it on daily basis. Now, similar (clone) services like jiwai.de and t.sina.com.cn are there to fill up the space Twitter left.
So can we still use Twitter? Of course! It is still possible to tweet in China without much hassle… we use ping.fm and our followers are still subscribing from in and out of China. The effort is not lost, our advice is, even in China, tweet, tweet, tweet…